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    Privacy Policy

    Di Minno LLC, a California limited liability company (“Di Minno”) created this Privacy Policy because it cares about your privacy and understands that you want to know how the information you provide to Di Minno is used, stored, and shared. This Privacy Policy describes how Di Minno gathers information from you when you visit Di Minno’s website located at (the “Website”) purchase Di Minno’s products (“Products”), or use Di Minno’s services ( “Services”) through the Website.

    By visiting our Site or purchasing our Products, you are accepting the practices described in this Privacy Policy and the accompanying Terms & Conditions. Capitalized terms not defined in this Privacy Policy have the meaning ascribed to them in the Terms & Conditions.

    Information that You Provide and How Di Minno Uses It.

    Contact Information. Di Minno collects contact information on its Website from visitors and customers who wish to obtain information, support, or Services, or to purchase Di Minno’s Products. The contact information you will be asked to provide may include full name, address, telephone number, user id, and e-mail address (“Contact Information”). The Contact Information is used to establish an account, to present Di Minno’s website and its contents to you, to fulfill any purposes for which you provide information, to carryout Di Minno’s obligations under contracts between you and Di Minno, including billing and collections, Terms & Conditions, and this Policy, to notify you about changes to Di Minno’s website, Products, or Services, to provide the requested information, support, or Services, and to contact prospective and current customers for purposes of direct marketing of Di Minno’s current and future Products and Services.

    Billing Information. If you wish to purchase a Product or use a Service through Di Minno’s Website, you will be required to provide certain additional information which may include a credit card, debit card, or charge card number, expiration date, card verification value, and similar information (“Billing Information”). Billing Information may be collected and processed by a third-party payment processor operating as Di Minno’s agent.

    Information Collected Automatically and How Di Minno Uses It.

    CRM Information. Our customer relationship management (“CRM”) database will collect your email address, full name, and Products previously purchased. Our CRM database may also collect information about Services previously used, Products currently in your shopping cart, information provided in response to surveys, questionnaires, sweepstakes, and other promotions, correspondence between you and Di Minno, and your search queries on Di Minno’s website. Di Minno uses CRM Information to develop customer profiles in order to create and optimize targeted marketing campaigns. Third-Party Analytics Providers. Di Minno may use one or more third-party analytics services (such as Google Analytics, Google Optimize and Zaius on the Website) that may collect IP addresses, Internet service provider, browser type, operating system and language, referring and exit pages and URLs, data and time, amount of time spent on particular pages, what sections of Di Minno’s Website you visit, number of links clicked, search terms and other similar usage data (“Third-Party Analytics Information”). Di Minno may rely on third party analytics service providers who use Third-Party Analytics Information to evaluate your use of Di Minno’s Website, to compile reports on activity confirm receipt of email messages, and to analyze performance metrics. These third Parties may use cookies, flash cookies, web beacons, and other technologies to collect, analyze, and provide reports and/or data to Di Minno. Di Minno may also use a data collection automation and marketing reporting service (such as for the purposes of automating and centralizing access to Di Minno’s third-party analytics service providers. By accessing and using Di Minno’s Website, you consent to the processing of data about you by these analytics providers in the manner and for the purposes set out in this Privacy Policy. For more information on these third parties, including how to opt-out from certain data collection, please visit the sites below.

    For Google Analytics, please visit:

    For Zaius, please visit:

    Remarketing. Di Minno may partner with third-party advertising companies and marketing organizations, some of whom are listed below, who may collect data, typically associated with online identifiers, including your email, email hash, user id, session id, cookie id, browser type, mobile device, referring url, member id, city, country, demographic data, and information about your activities on this and other websites (“Third-Party Advertising Information”). The Third Party advertising companies may either display advertising on Di Minno’s Website or manage Di Minno’s advertising on other sites to provide you targeted advertising based upon your consumer profile and your Third-Party Advertising Information. They may use cookies, flash cookies, web beacons (pixels) and other technologies to collect such information and display targeted advertising. The Third-Party Advertising Information collected by these third-party advertising companies may be associated with your personal information, and they may collect information, including personal information, about your online activities over time and across different websites and other online services. Di Minno may use a tag management system (tags are another name for web beacons or pixels, which enable Di Minno and third parties to recognize cookies on your browser) such as Tealium. For more information about Tealium, including how to opt out from certain data collection, please visit

    Third-Party Advertising Companies. Below is a list of remarketing/advertising providers that Di Minno uses; however, such list may be subject to change based on the campaigns that Di Minno runs. Di Minno will endeavor to update this list periodically. You may use the link next to the companies listed below to learn more about them and, if available, how to opt-out from such company serving you targeted ads. [Please note this does not opt you out of being served advertising generally. You will continue to receive generic ads].

    * Oracle BlueKai:

    * Google:

    * Rakuten Linkshare:

    * Facebook/Instagram:

    * Bing:

    * Criteo:

    * Netmining:

    * Dstillery:

    * YieldMo:

    Sharing and Disclosure of Your Information

    Ordinary Business Operations. Di Minno, like many businesses, sometimes hires other companies to perform certain business-related functions. Di Minno may disclose your personal information to our affiliates and subsidiaries that assist in providing the Services and selling Products, or supporting Di Minno’s Website. Di Minno may disclose your personal information to certain third-party companies (some of which are described above) but only to the extent needed to enable them to provide services described above. The types of companies that may receive your personal information and their functions are: database management/backup services, shippers (3PLs), mail centers, promotional and marketing partners, sweepstake and contest operators, advertising, payment processing services, customer service, hosting services, It support services, and sales and customer support companies. These companies are authorized to use your personal data only as necessary to provide such services.

    Aggregate Data. Di Minno might analyze your personal information in aggregate form in order to operate, maintain, manage, and improve the Website and the Services, and share this aggregate data with our affiliates, subsidiaries, agents, and business partners to better understand Di Minno’s customers and their use of Di Minno’s Website. Di Minno may also disclose aggregated user statistics in order to describe its Products, its Services, and the Website to current and prospective business partners and to other third parties for other lawful purposes. This aggregate information does not identify you personally.

    Public Authorities and Others. Di Minno is required to disclose personal information in response to lawful requests by public authorities, including for the purpose of meeting national security or law enforcement requirements. Di Minno may also disclose personal information to other third parties when compelled to do so by government authorities or required by law, rule, regulation including, but not limited to, in response to court orders and subpoenas, and Di Minno may disclose personal information to other third parties in connection with enforcing or defending legal claims and rights, or if Di Minno believes disclosure in necessary or appropriate to protect rights, property, safety, of Di Minno, its customers, or others.

    Business transfers. As Di Minno develops its business, Di Minno might sell or buy businesses or assets. In the event of a corporate sale, merger, reorganization, dissolution, divestiture, restructuring, transfer, or other similar events, ether as a going concern or as part of a bankruptcy, liquidation, or similar proceeding, Di Minno expects that information that it has collected, including personal information would be transferred to the surviving entity or the acquiring entity. All such transfers shall be subject to Di Minno’s commitments with respect to the privacy and confidentiality of such personal information as set forth in this Privacy Policy. This Privacy Policy shall be binding upon Di Minno and its legal successors in interest.

    Information Posted On Public Forums. Di Minno features or may in the future feature public forums such as blogs, chat rooms, message boards, bulletin boards, user reviews, virtual closets, and similar activities where you and other users of Di Minno’s Website can communicate with one another (collectively, “Public Forums”). You may voluntarily post and share information through the Public Forums available from time to time through the Website and the Services. NONE of the information you provide to through the Public Forums or through use of these features are protected by this Privacy Policy including any personal information. THIS PRIVACY POLICY DOES NOT APPLY TO ANY INFORMATION (INCLUDING PERSONAL INFORMATION) THAT YOU PROVIDE USING ANY SUCH FEATURES. ALL SUCH INFORMATION IS PUBLIC INFORMATION AND MAY BE VIEWED, COLLECTED, USED, MODIFIED, AND/OR DISCLOSED FOR ANY PURPOSE BY DI MINNO, ITS AFFILIATES, ITS SUBSIDIARIES, ANY USER OF THE WEBSITE OR THE SERVICES, AND THE PUBLIC. You should think carefully before disclosing any information in any Public Forum on Di Minno’s Website.

    Choices About How We Use and Disclose Your Information

    Right to Review. You have the right to access, correct, amend or delete your personal data where it is inaccurate or has been processed in violation of this Privacy Policy. Upon request, Di Minno will provide you with confirmation as to whether Di Minno is processing your personal data, and have the data communicated to you within a reasonable time. You may also request Di Minno and its service providers delete any personal information that you have provided, but Di Minno cannot delete your personal information except by also deleting your user account. Di Minno may also not accommodate a request to change or delete information if it believes the change or deletion would violate any law or legal requirement or cause the information to be incorrect or incomplete. Please see “How to Contact Di Minno” below to learn how to request such information or to request changes or deletions.

    California Residents

    California Civil Code Section § 1798.83 permits users of Di Minno’s Website that are California residents to request certain information regarding Di Minno’s disclosure of personal information to third parties for their direct marketing purposes. Please note that Di Minno does not monitor or recognize or honor any “do not track” mechanisms or signals. Please see “How to Contact Di Minno” below to learn how to request such information.


    Di Minno’s Website is not directed to children under the age of 18. Di Minno adheres to the Children’s Online Privacy Protection Act (“COPPA”) and will not knowingly register or otherwise collect personal information from any child, including children under the age of 13. Di Minno asks that minors under the age of 18, including children under the age of 13, not submit or otherwise provide any personal information. If you have reason to believe a child under the age of 18 has provided personal information to Di Minno, please see “How to Contact Di Minno” below to learn how to request removal of such information.

    Public Forums


    Customer Profiles and Email Preferences

    You may opt-out at any time from Di Minno’s use of your personal information for segmentation and profiling purposes, direct marketing purposes, and/or the transfer of your personal information to third parties for direct marketing purposes. You may also request Di Minno to manually remove your account information from its CRM database being provided a different customer experience based on your customer profile. You may also manage your receipt of marketing and non-transactional communications by clicking on the “Unsubscribe” link located on the bottom of any Di Minno marketing email and following the instructions found on the page to which the link takes you. You cannot opt-out of receiving transactional e-mails, e.g., receipts for purchased on Di Minno’s Website. Please see “How to Contact Di Minno” below to learn how to opt-out or remove your customer profile.

    Interest-Based Advertising. You may learn more about interest-based advertising from the below links; further, provided that any such company is a member of the below self-regulatory bodies, you may be able to effectuate your opt-out here as well:

    * Network Advertising Initiative (NAI) –

    * Digital Advertising Alliance (DAA) –

    * Digital Advertising Alliance Canada (DAAC) –

    * Digital Advertising Alliance EU (EDAA) –

    * DAA AppChoices page –

    Please be advised that if you opt-out of any third-party analytics service, you may not be able to use the full functionality of Di Minno’s Website.

    Retention of Personal Information. We will retain your personal information in a form that identifies you only for as long as it serves the purpose(s) for which it was initially collected as stated in this Privacy Policy, subsequently authorized, or as permitted under applicable law.

    Links to other Websites. Di Minno’s Website may contain links to third-party websites. Di Minno has no control over the privacy practices or the content of any of its business partners, advertisers, sponsors, or other websites to which Di Minno provides links. As such, Di Minno is not responsible for the content or the privacy policies of those third-party websites. You should review the applicable third-party privacy policy and terms and conditions when visiting any other websites.

    How Di Minno Protects Your Information. Di Minno takes very seriously the security and privacy of the personal information that it collects pursuant to this Privacy Policy. Accordingly, Di Minno will implement reasonable and appropriate security measures to protect your personal information from loss, misuse and unauthorized access, disclosure, alteration, and destruction, taking into account the risks involved in processing and the nature of such data, and comply with applicable laws and regulations.

    Single Sign-On Social Media. Di Minno’s Website may include social media features, such as the “Facebook Like” button and widgets, such as the “Share This” button or interactive miniprograms that run on Di Minno’s Website. These features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the feature to function properly. Social media features and widgets are either hosted by a third party or hosted directly on Di Minno’s Website. Your interactions with these features are governed by the privacy policy of the company providing it.

    Changes to Di Minno’s Privacy Policy. This Privacy Policy is effective as of the date stated at the top of the first page. Di Minno may change this Privacy Policy from time to time, and will post any changes on its Website as soon as they go into effect. By accessing Di Minno’s Website after Di Minno makes any such changes to this Privacy Policy, you are deemed to have accepted such changes. Please be aware that, to the extent permitted by applicable law, our use of information is governed by the Privacy Policy in effect at the time we use the information. Please refer back to this Privacy Policy on a regular basis.

    How to Contact Di Minno

    If you wish to contact Di Minno about this Privacy Policy or any of your options outlined in this Privacy Policy, you may contact Di Minno at __info@diminnoshoes.com___.

    Thank you.

    Franca Aschenbrenner

      Footwear Designer
    Tel. (+1) 6502833022